A reflection of life experiences and the transformative journey of motherhood.”
Established in 2015, LM Soelle started as an in-house skincare brand focused on anti-aging and whitening functions to meet clients' skincare needs. Over time, it has evolved into a brand that extends its reach to the wider community and empowers every woman who can benefit from its luxurious and effective products.
LM Soelle has grown alongside the two founders, Wenus and Juliana, as they themselves became mothers. Motherhood shaped their understanding of femininity, beauty, and the changes that women's bodies undergo throughout various life stages. Today their products reflect and express these realizations. The name "Le Miracle de Soelle" symbolizes the miraculous nature of femininity and the radiance and beauty that women carry. Wenus and Juliana firmly believe that our beauty needs should not be neglected as women take on more responsibilities and commitments. In fact, women's beauty is enhanced in time as they discover and lead a more fulfilling life. Skincare should transcend being a mere obligation on a woman's endless checklist. Instead, it should be embraced as a moment of love and rejuvenation.
LM Soelle rewrites the “beauty rules”. The beauty industry is awash with a plethora of options and hyperbolic marketing campaigns, it is time to set a new standard for the global beauty scene by offering only safe, clean products that deliver visible results. While some may think that adding more or more complex ingredients to skincare products is the answer, and sometimes it may mean unnecessary additives, preservatives, and irritants. We know that less is truly more, and the best is achieved through simplicity. At LM Soelle, each product is carefully formulated using high-quality, natural, and nourishing ingredients and dermatologically tested. To create trustworthy products that you can confidently use every day, we put in the hard work, research, and expertise necessary.
Prioritizing women's health and overall well-being while simultaneously enhancing their natural beauty.”
Although we remain committed to our origin in skin whitening, we have expanded our scope to incorporate additional elements: the essential aspects of hydration and skin protection. We recognize that these components serve as the foundation for addressing all skincare issues. Our Water Boost range is tailored for dry skin. Additionally, our signature sunblock products safeguard the skin against harmful UV damage and maintain optimal moisture levels.
As women all over the world lather their skin with LM Soelle's lovingly crafted products, they are reminded that they are extraordinary, and deserve the very finest that life has to offer. Besides, by choosing LM Soelle, we are all becoming part of a powerful global movement towards a more conscious and holistic approach to skincare. Join us in the miracle of LM Soelle today!